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Social Media Is More Than Posting Online: Build Your KLT Factor
Social Media Is More Than Posting Online: Build Your KLT Factor Introduction Social media is an essential tool for service-based...
Michelle English
Feb 273 min read

Marketing for Small Business Owners and Solopreneurs: A Game Plan for Success
Introduction: Why Your Marketing Strategy Matters More Than Ever Did you know that 77% of small businesses rely on social media to...
Michelle English
Feb 244 min read

Mastering Email Etiquette: How to Write Professional & Effective Emails
Introduction Did you know that email marketing generates $42 for every $1 spent ? Yet, many small business owners struggle with crafting...
Michelle English
Feb 53 min read

Understanding Email Functions: CC, BCC, Reply, and Reply All
Introduction Have you ever hit "Reply All" when you meant to reply to just one person? Or accidentally CC’d someone who shouldn’t have...
Michelle English
Feb 53 min read

Creating an Impactful Email Signature
Introduction Did you know that an email signature can be a powerful branding tool that leaves a lasting impression? Every email you send...
Michelle English
Feb 53 min read

Life After TikTok: Best Platforms to Grow Your Business in 2025
With TikTok’s ban in the U.S., many businesses are reevaluating their social media strategies. As one of the most popular platforms for...
Michelle English
Jan 193 min read

Influencer Marketing: How to Build Winning Campaigns in 2025
In today's digital landscape, influencer marketing has evolved from a trendy marketing tactic to an essential strategy for brands looking...
Michelle English
Dec 26, 20243 min read

The Power of Brand Ambassadors: Building Authentic Connections for Small Businesses
Ever wondered how some brands seem to have a loyal following? Meet the unsung heroes: brand ambassadors! While major corporations have...
Michelle English
Dec 19, 20243 min read

Why Short-Form Video is a Must-Have for Small Businesses in 2025
Think TikTok and Reels are just for teens? Think again—your business needs them, stat! If you’re running a small business and haven’t...
Michelle English
Dec 10, 20243 min read

Understanding Analytics: Making Data-Driven Decisions
In today's digital landscape, making business decisions based on gut feeling alone is like navigating a ship without a compass. Web...
Michelle English
Nov 29, 20243 min read

Digital Marketing Tools Every Small Business Owner Needs
Let's be real—running a small business is like juggling flaming torches while riding a unicycle. Between managing inventory, handling...
Michelle English
Nov 20, 20243 min read

The Power of Social Media Marketing: Building Engaged Audiences for Business Success
Social media marketing has become indispensable for business growth in today's digital landscape . Whether you're a small startup or an...
Michelle English
Oct 25, 20242 min read

9 Unique Ways to Find New Clients for Your Business
The hunt for new clients never ends. You need to always be out there generating leads, even when you have plenty of work to keep you...
Michelle English
Oct 17, 20245 min read

4 Keys To Pricing Your Products
One of the biggest challenges for any business is setting prices for its offers. It’s also one of the most important obstacles to tackle,...
Michelle English
Sep 20, 20243 min read

The #1 Key to Business Networking Success- Communicate Your Unique Value
How to Communicate Your Unique Value for Successful Partnerships When meeting potential partners, it’s crucial to communicate your value...
Michelle English
Sep 19, 20242 min read

Blog Success Starts with the Customer Journey
A well-crafted content strategy ensures that your blog meets your audience's needs and expectations at every stage of their journey.
Michelle English
Aug 21, 20246 min read

Understanding Content Design and SEO Copywriting
Content design and SEO copywriting are both crucial components of a successful digital marketing strategy. They serve distinct yet...
Michelle English
Aug 4, 20245 min read

Create Content Your Audience Will Love
Creating content that captivates and engages your audience is essential for building a loyal following.
Michelle English
Jul 29, 20243 min read

7 Passive Income Streams You Can Start Today
If you’re interested in starting an online business or just finding a way to make some extra cash, try these 7 passive income streams.
Michelle English
Jul 29, 20243 min read

7 Reasons Why Your Readers’ Content Experience Matters
Your content offers more than just information and help. It offers an experience. When visitors land on your blog or social media...
Michelle English
Jul 22, 20242 min read
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